KOKORO Gratitude – Thank you in 44 languages as heart shapes

Covers approximately 5,000,000,000 people

This is a heart-shaped typographic representation of the word “thank you” in 44 languages. The choice of words has been made so that the thank you in each country are polite or formal, or more emphatic than a general thank you, so that they can be used by friends, family, and others who are not close to you.
It is estimated that there are more than 7,000 languages spoken worldwide, which is less than 1% of the total number of languages spoken in the world, but these languages cover about 2/3 of the world’s population.
Kokoro is Japanese for “心”, a word that expresses heart for explicit expression and feeling or emotion for sensory expression.

This style comes from the manga culture.

If you look closely, you can see the letters slightly bulging in a heart shape. In manga, it is common to intentionally distort the lines toward the center or the character in order to make the space look wider, as if looking through a camera’s wide-angle lens, when you want to bring the viewpoint to the intended location. This design utilizes this technique.

There are 44 languages, 48 different designs.

The language changes with the location, and some languages are spoken differently depending on the gender of the speaker. A typical example is Portuguese. Portuguese is spoken as an official language not only in the Portuguese Republic in Western Europe, but also in Brazil in South America and in five African countries: Guinea-Bissau, Cape Verde, Sao Tome y Principe, Angola, and Mozambique.

In Asia, the language differs slightly by gender, as does the Kingdom of Thailand in Southeast Asia.

Unlike in the case of Portugal and Thailand, three types of writing exist in Japan: kanji, hiragana, and katakana. Basically, there is no distinction according to gender.

For example, it’s item for souvenirs and for tourists

at airports where international flights fly in and out, at ports where trading ships arrive, at duty-free stores frequented by international tourists, and at stores selling international goods, customers who do not know where they actually come from would be happy to see a thank-you note in their local language.

1. Inside colorful marble, Die cutting pattern
2. Color black pattern
3. Color white pattern

1. Inside colorful marble, Die cutting pattern
2. Color black pattern
3. Color white pattern

• Sticker
• Gift tag

All 44 languages that Gift bag and Wrapping paper are used as sample patterns. Sticker and gift tag in the sample are in English, Spanish, French, German, Dutch, Portuguese, Swedish, Japanese, Simplified Chinese, Hindi, Marathi, Indonesian, Malay, Arabic, Bengali, Russian, Egyptian Arabic, Urdu, and Vietnamese.

If your event or party is held in a place where people from all over the world visit to express their appreciation, why not decorate the venue or store with the following decorations?

It may also be a good idea to use SNS stickers to convey your feelings. Please note, however, that if the stickers are to be distributed or sold to an unspecified number of people, they are considered “Extended license“.

Other languages are also listed below.

The reason why these languages are also listed is that the author thought it would be a good idea to include them in light of the world situation and people’s connection to each other.

The heart shape is a metaphor not only for the heart, but also as a form of love for others. The recipient will feel good about it.